Emily began her career in research in 1997, conducting qualitative and quantitative projects at ASE London. In 2002 she moved to Hall & Partners where she worked in qualitative research, focusing on brand communications.
Emily joined The Nursery in 2002 and has worked on a range of projects including international campaign development for Shell and Baileys, and in the UK most recently on MINI and Royal Mail.
She has also worked on a broad range of strategic development projects, notably Kelloggs, John Lewis and Vodafone.
Published Articles
The focus group is not dead
Sharp Stick, APG newsletter, 2001