Vanguard: Investments for all

Vanguard: Investments for all

Vanguard offers low cost investments directly to UK retail investors. We worked in partnership with Vanguard and AML first to develop their campaign and then track it's impact on the market amongst key segments. Vanguard prides itself on a quality service and in 2021 we implemented a programme of customer satisfaction research.

"The Nursery have long been a go-to partner for us when it comes to all things research. They are terrific at identifying and translating the heartbeats and brainwaves of all types of audiences. Whilst diverse in speciality, background and personality, the team at the Nursery all have one key quality in common – their enjoyment of their working relationships means they’re always keen to help. And whether it’s a brand tracker, a joint study into attitudes and behaviours, a power breakfast on the role of influencers or campaign evaluation across wholesale and end customer audiences, they have never failed to meet or exceed our expectations."

Christian Barnes, Head of Strategy, AML Group.